ASSOCIATE PRODUCER
As an Associate Producer and Social Producer at Refinery29, owned by Vice Media Group, I demonstrated my ability to thrive in dynamic environments, managing multiple projects, tracking schedules and developing timelines effectively and efficiently. From producing their branded content, centered around partnerships with Brita, luxury alcohol brands, and ABC’s The Bachelorette, to creating short-form documentaries that showcased and highlighted diverse communities.
Throughout the course of my career, I required a keen eye for audience engagement and social optimization, which I cultivated through hands-on experience in content creation and analysis. While at Refinery29, I spearheaded social development initiatives, collaborating closely with cross-functional teams to ensure alignment with creative objectives and strategic goals. In addition, I worked with our team on live event coverage, to pitch concepts, interview talent, and produce assets that lived on various social platforms. In this role it was crucial for me to take on the responsibility of internal communication, while facilitating seamless coordination between departments and fostering a culture of collaboration and excellence.